A well-recognised high quality menswear fashion brand, Nigel Hall Menswear
operate in wholesale
as well as multichannel retail
with stores in London, an online store and concessions nationwide at Harvey Nichols, Selfridges and Brown Thomas of Ireland.
The company was looking for a true multichannel software solution that could provide merchandising capabilities across their wholesale business, retail stores and concessions, all from one pool of stock. The key driver for them is to maintain stock
as efficiently as possible, by buying and producing stock more accurately.
With strong growth and specific requirements in place, the company implemented our PrimaNet solution to support growth plans for its multichannel retail business, using the system to manage both their wholesale and retail operation with a single stockholding across all channels. All stock is now managed under one roof and PrimaNet provides real-time stock visibility across the entire business. Not only does this deliver significant cost savings, but it also enables improved customer service and maximum sales of each item across all channels. Since the implementation, further advantages brought to the business operation include more efficient and automated processes, precise planning, lower costs and improved profitability.