Customers

Case Study - Chester Barrie

Savile Row tailor partners with Prima Solutions to improve efficiency and boost sales success.

With a tradition and pedigree that stretches back to 1930's Savile Row, Chester Barrie is a name that is synonymous with style, quality and fit.  The exclusive collections of suits and shirts are focused on providing gentlemen with beautiful, elegant and modern tailoring. 

 

Founded in 1934, Chester Barrie has a well deserved reputation for quality and can boast many high profile customers including royalty, such as Prince Charles and Prince Harry, and the rich and famous, such as Sir Winston Churchill and Ricky Hatton.

Implementing PrimaNet Solutions

As part of its continued development and growth strategy, Chester Barrie has chosen to implement the PrimaNet order management and retail back office solution to support all business operations.

Quality customer service is a care value for Chester Barrie and the new system will support the business in this area by:

  • Effectively managing availability through multi-company stock planning and replenishment
  • Facilitating efficient processing from order through to despatch
  • Delivering key information to support the complete 'customer journey' process
  • Offering a state of the art EPOS till

The solution needed to be implemented rapidly but, of course, successfully in order to match the ambitions of Chester Barrie.

"It was important for Chester Barrie to choose the right business partner - one who really understood the market place and could deliver the right type of application in a manner that supported business change, not forced it." Says George Orris, International Brands Director at Chester Barrie.

Prima Solutions - specialists in software for apparel

Prima Solutions is established as the UK's leading supplier of complete business solutions specific to the clothing, footwear and accessories market and its expertise within the industry has proven to be an important factor in the rapid and successful implementation at Chester Barrie.

Facing the Business Challenge

With time being of the essence in terms of implementation, Prima Solutions' specialist industry experience meant that they could work together with Chester Barrie to fully implement the new solution within just 4 weeks from the decision to move ahead with PrimaNet.

"We set ourselves an almost impossible challenge with the timescales and yet, by working closely together, we successfully achieved it and even had time to spare," adds George.  "It's a great testament to both the product and to all the people involved in the project.  We are immensely proud of what we have achieved so far."

Looking Ahead

Prima Solutions are now looking forward to working with Chester Barrie on further projects involved in their planned growth strategy, such as the implementation of PrimaNet to their flagship store:

"Being associated with such as prestigious name is genuinely pleasing," says Stephen Belcher, Customer Services Director at Prima Solutions. "It represents real tradition and quality.  We understand their aims and ambitions and know we can support them in achieving all of their stated goals.  We have made a fantastic start in meeting the initial objective in 3 weeks and the partnership is set to flourish."